So how did a digital marketing company at 24 Veterans Square in Media Borough end up with the name River Avenue Digital LLC?
It was a natural choice for founder and owner Josh Irons of West Chester. River Avenue conjures up two of his favorite memories—his grandfather and baseball.
His grandfather lived on River Avenue and it just so happens that the New York Yankees Stadium is also on River Avenue.
River Avenue Digital serves small to medium-sized companies by offering content marketing solutions, digital and social media advertising, email marketing, graphic design, web design, SEO, and brand management. It distinguishes itself from the competition by providing a holistic, strategic approach rather than tactical, along with a digital first philosophy.
His company was recognized as one of six winners of SCORE Chester and Delaware County’s Small Business Achievement Award at a recent ninth annual awards luncheon.
Irons benefited from the free counseling and mentoring services offered by SCORE, a non-profit that uses business volunteers to help local entrepreneurs, small businesses and nonprofits.
Irons is a former chief operating officer of a major digital marketing agency so he was able to start his company in December 2017 with the experience to operate his own marketing agency, but he wasn’t sure how to start a business. For that, he turned to SCORE.
“There was a struggle I had with the balance I had with business development verses how much time I was actually able to do work for the clients. I was concerned that the balance was way off and I wasn’t going to be able to provide the service that was in my game plan so I started with SCORE…” he said.
Mentor Frank Milheim suggested Irons would be best served by an Advisory Board which meets quarterly with Irons and provides a sounding board for Irons to grow his business.
“We blew away our forecasts, which is exciting. Without SCORE things may have been moving more slowly,” Irons said.
The company is profitable with steady month-to-month growth in revenue and margins. River Avenue currently has 25 clients and is growing steadily through referrals and digital marketing.
Learn more about River Avenue Digital LLC here.