Wawa’s taking some hits from Philadelphia Twitter users over its “multi-year” agreement to become the “official hoagie” and “proud partner of the Baltimore Ravens,” writes Patricia Madej for the Philadelphia Inquirer.
Wawa officials say they are just trying to expand its brand and presence in Maryland.
Marylanders don’t eat our beloved hoagies. They eat subs.
Wawa has assured The Inquirer that the beloved name isn’t going anywhere.
“While Philadelphia will always be Wawa’s hometown and the roots we have in this region run deep, we are nearing a historic milestone of 50 years serving customers in the state of Maryland, which we are thrilled to celebrate in 2020,” Wawa spokesperson Lori Bruce said in a statement.
One Twitter user called the cult chain “traitors,” while another asks why Wawa is being “Anti-Eagles.”
Bruce said the chain is “excited to officially have two birds as part of our flock in the Eagles and the Ravens.”
Though Philadelphians may feel a special bond with their local Wawa store, the chain aims for growth. By 2021, Wawa expects to have more stores in Florida than it has in New Jersey or Pennsylvania, The Inquirer previously reported.
Read more about Wawa’s new partnership here.